Your performance for the big idea.
Not show — but substance with impact. In 18 minutes.
Your TED Talk can do more than work. It can inspire.
The TED Talk is the most demanding presentation format in the world: 18 minutes, one idea, no second chance. Those who convince on this stage reach a global audience — not with volume, but with clarity, composure and a story that stays.
SPARKPOINT coaches TED Talk speakers with over 20 years of experience in executive coaching, media training and presentation training. The coaching is aimed at all those who already have a slot — and all those who want to prepare their idea for this format.
Complex topics must be communicated in 18 minutes in a way that they are understood, remembered and retold. This is achieved not through more information — but through clearer structure, a stronger story and a more precise performance. It is not knowledge that is transferred. It is inspiration.
- —Confirmed TED and TEDx speakers
- —Companies organising TEDx events
- —Executives with complex ideas and large stages
- —Academics and researchers in public communication
- —Keynote speakers before major conference appearances
- —Anyone aiming for maximum impact in limited time
What is trained
Finding and sharpening the one idea
Developing storyline and dramatic structure
Building in personal moments and anchors
Training stage presence and body language
Managing stage fright and mental stability
Visual reduction and slide logic
Voice, pace and pauses for the stage
Complete simulation with video analysis
It is not about show — but about substance with impact. SPARKPOINT works iteratively: sharpening the idea, developing the structure, finding the language, training the performance, simulating, analysing, refining. Until the talk not only works — but inspires.
Christof Schramm
Christof Schramm has been working as an executive communication trainer and CEO coach for board members, managing directors and leadership teams since 1999 — in M&A transactions, IPOs, media situations and critical leadership transitions.
View profile →Format & Structure
- Individual coaching over multiple sessions
- Iterative process: from the idea to the dress rehearsal
- Video analysis of every training session
- In-person or remote available
- Can be combined with voice training and stage coaching
- Also bookable for groups at TEDx events
Modules & Formats
Idea development and topic refinement
What is the one idea worth sharing? Development, sharpening and positioning of the core theme — clear, bold, distinctive.
Storyline and dramatic structure
TED Talks are not presentations — they are stories with a thesis. Training for building tension, turning points, personal moments and a conclusion that stays.
Presentation technique and body language
Stage presence, gestures, movement and eye direction for large stages. What works under spotlights and in front of many people — and what does not.
Stage performance and stage fright
Mental preparation, breathing technique, physical control and managing excitement in moments of maximum public observation.
Visual reduction
TED Talks live by what is left out. Training for minimal, impactful visualisation — no slide graveyard, but images that carry the story.
Video analysis and fine-tuning
Complete simulation of the TED Talk appearance with camera recording, detailed analysis and targeted refinement to reach the best version of the talk.
Frequently asked questions
What distinguishes a TED talk from a normal presentation?
A TED talk has a single, precisely formulated idea. It is not a presentation of data or projects — it is a personal talk with a message worth sharing. It requires a different structure, a different relationship to the camera and audience, and a different kind of preparation.
Who is TED talk coaching suitable for?
For executives, entrepreneurs, scientists and experts who have been invited or want to be invited to present an idea on a large stage. Also for internal keynotes and conference talks that use or are inspired by the TED format.
How does the coaching work?
The coaching begins with finding and sharpening the central message. We then develop the dramaturgical structure, develop the story and train the performance — until the talk is ready. We work until content, language and appearance function as a single unit.
Can SPARKPOINT prepare for a specific TED invitation?
Yes. That is the most common occasion. If you have received an invitation to a TED talk, a TEDx event or a comparable stage, we prepare you specifically for that format, that audience and that situation.